What's Your Reputation
Actually Worth?
Most contractors know reviews matter. Almost none have calculated how much revenue they're gaining — or leaving on the table — from their online reputation. This calculator shows you in 2 minutes.
Reputation ROI Calculator
Enter your average project value, close rate, and review stats. Get a personalized breakdown of the dollar impact your reputation is generating — and where to improve it.
Calculate My Reputation ROI →What the Calculator Shows You
Current Reputation Baseline
Input your star rating, number of reviews, and typical referral volume. The calculator maps your current position against industry benchmarks for residential contractors.
Revenue Impact Calculation
Using your average project size and close rate, it calculates how many jobs your reputation is winning — and how many you're losing to builders with stronger online presence.
Referral Multiplier
Referrals close at 3–5× the rate of cold leads. The calculator shows you what your referral engine is worth annually, and how much improving it could add to your revenue.
Improvement Upside
See exactly what happens to your revenue if your average rating improves by 0.5 stars, or if you double your monthly review volume. Real numbers. Your business.
Built For Builders Like You
Custom Home Builders
High-ticket projects where a single client referral is worth $150K–$500K. Your reputation compounds at a completely different scale than small remodelers.
Residential Remodelers
Volume depends on repeat clients and referral chains. One strong review sequence can generate 3–5 jobs in a neighborhood. Calculate your chain multiplier.
Scaling Contractors ($1M–$5M)
At this revenue level, reputation is the single largest driver of inbound lead quality. Knowing its ROI helps you decide how much to invest in a systematic review process.
Why Reputation ROI Matters for Contractors
Stop Guessing. Start Calculating.
Two minutes. No email. Instant results. Know exactly what your reputation is worth — and what fixing it could unlock.
Open the Free Calculator →Free tool. No signup. Works on desktop and mobile.