ABOUT US
A BETTER WAY TO
BUILD your business
WE EMPOWER BUILDERS & REMODELERS TO ATTRACT IDEAL, HIGH-VALUE CLIENTS & BUILD A PREDICTABLE PIPELINE OF PROFITABLE PROJECTS WITH PROVEN SALES SYSTEMS.
THE NUMBERS THAT MATTER
+25%
INCREASE IN
Revenue Generated
+65%
increase in
net-new profit
9+
Hours worked
less/week
Avg. Revenue Increase of
$775,564 Per Year.
Avg. Profit Increase of
$185,564 Per Year.
Avg. Revenue Increase of
$775,564 Per Year.

WHAT SETS US APART
OUR ADVANTAGE.
Unlike general business consultants, we're a specialized team of sales engineers, RevOps specialists, and Go-to-Market experts who understand the unique challenges of construction businesses.
We've helped over 28 leading builders, remodelers, and developers increase win rates and profit margins through our proven framework. Drawing from 15+ years of expertise in construction business development, we build customized systems that amplify your strengths and adapt to your specific needs—not the other way around.
Our clients don't just win more projects—they win the right projects at higher margins while working fewer hours.

Our Mission
Our mission at GO First is to transform how construction professionals approach business development. We achieve this by implementing proven marketing strategies, optimizing CRM systems to enhance sales processes, and providing comprehensive team training that maximizes effectiveness.
This proactive, forward-thinking approach positions our builder clients as the preferred choice in their markets, enabling them to capture high-value projects, maintain healthy margins, and achieve predictable growth.
Our Values
GO First is a ​​partner that builders rely on to craft systems that work for their business, not the other way around.
We bring together deep construction industry knowledge and proven sales methods to help you establish consistent lead generation, increase closing rates, and achieve predictable growth without working longer hours.
With more than a decade of experience in designing sales operations for construction businesses, our founder Grant Fuellenbach combines his expertise as a sales engineer, operations specialist, and construction consultant to transform how builders approach client acquisition and project management.
WHY WE DO WHAT WE DO
You Build Amazing Spaces.
We Build Your Sales Success.
At GO First, we understand your passion is creating exceptional buildings, not chasing leads or managing complicated marketing systems. That's where we come in. We're your partners in growth, providing the strategic marketing, custom-built sales processes, and expert training to:
  • Fill your pipeline with high-value projects.
  • Optimize your CRM to shorten your sales cycle by an average of 43%
  • Establish your firm as the premier choice in your market
  • Increase your profit margins by implementing value-based pricing strategies
  • Create systems that generate consistent results without constant oversight
THE PROCESS
Our FRAMEWORK
Your 3-Step Path to a predictable pipeline

The Framework is a proven 3-step system built to help builders and remodelers achieve sustainable, profitable growth. Designed specifically for design/build businesses, this process maximizes profitability, streamlines operations, and creates a strong foundation for long-term success.
STEP 01
THE FOUNDATION FOR PREDICTABLE GROWTH
Set the stage for lasting success with a strategic deep dive into your business. In this complimentary call, we’ll uncover hidden growth opportunities, sharpen your ideal client strategy, and craft a clear, actionable plan to attract and secure high-value projects.
WHat to Expect

🔹Your Vision: Define what success looks like for you and map out a clear path to get there.
🔹 Your Current Reality: Gain sharp insights into your strengths and areas for growth.
🔹 Challenges & Opportunities: Uncover roadblocks holding you back and identify untapped potential.
🔹 The MAP: See how our proven 6-week program aligns with your business objectives.
🔹 Strategic Roadmap: Receive tailored recommendations designed to accelerate your growth.
🔹 A Mutual Decision: Determine if the GO First FrameWork is the right fit for your journey.
STEP 02
build From the plan
Turn Insight into Impact, one week at a time.
Using insights from the Foundation, we systematically bridge the gaps in your business by optimizing your three core levers—People, Platforms, and Processes.
WHAT TO EXPECT AT THIS STAGE
WEEK 01: LEADFLOW
🎯 Goal: Establish a predictable system for generating and qualifying high-value leads.
WEEK 02: SALES
🎯 Goal: Streamline the sales & estimating process to ensure faster, more profitable bids.
WEEK 03: design & refine
🎯 Goal: Fine-tuning processes and workflows to ensure a smooth transition from design to build.
WEEK 04: project management
🎯 Goal: Optimize project workflow, profitability, communication, and quality control during construction.
WEEK 05: retain & refer
🎯 Goal: Create repeat business & referrals through world-class client retention strategies.
WEEK 06: Goal Setting
🎯 Goal: Transform your business vision into an actionable strategic plan with accountability systems that ensure consistent execution.
Throughout the Program
GO First Consulting, we don’t just provide advice—we execute.
This program is a done-for-you transformation, ensuring that by the end of six weeks, your business has a fully operational, scalable marketing and sales system.
🚀 Dedicated Support
  • Weekly Strategy & Execution Calls – Stay aligned with the GO First team through weekly check-ins to review progress, adjust priorities, and refine strategies.
  • Direct Email & Slack Support – Get real-time assistance when you need it, ensuring roadblocks never slow you down.
  • Dedicated Account Manager – Your single point of contact to oversee execution, track deliverables, and ensure seamless implementation.
Action-Oriented Execution
  • Weekly Deliverables – Every week, we execute high-impact, low-complexity initiatives that move your business forward.
  • Real-Time Adjustments – We continuously monitor progress, optimize workflows, and adapt strategies to maximize results.
  • Performance Tracking & Reporting – Gain clear visibility into what’s working and how each initiative is driving measurable impact.
🔧 Customized Solutions for Your Business
  • Tailored to Your Niche & Goals – No cookie-cutter strategies. Every action we take is aligned with your business model, market, and revenue goals.
  • Hands-Free Implementation – While you focus on running your business, the GO First team executes the plan, ensuring seamless integration of new tools, processes, and strategies.
🚀 The End Result
  • A Fully Optimized, Growth-Ready Business by the end of this 6-week transformation, you will have:
  • A scalable lead generation engine that attracts high-value clients consistently.
  • A refined sales & estimating process that maximizes profitability and efficiency.
  • A structured pre-construction & build system that eliminates bottlenecks and improves client experience.
  • A repeat business & referral framework to generate more projects without chasing leads.
Your business will be positioned for predictable, profitable growth—with the right people, processes, and platforms in place to scale sustainably. 🚀
Disclaimer: This program outline is a template and can be further customized based on the specific needs and goals of each client. The specific deliverables and level of support may vary depending on the chosen package (Starter, Pro, or Elite).
STEP 03
SCALE YOUR SYSTEMS
From Execution to Evolution.
A well-built system isn’t set and forget—it’s built to adapt, automate, and scale. In this stage, we transform marketing, sales, and operations into self-sustaining, repeatable engines that drive predictable growth.
OUR CLIENTS
Who We Serve
Systemize your business for growth through prebuilt processes, best in class sales frameworks, and a community of high-performing peers.
INSIDER INSIGHTS
YOUR WEEKLY CONSTRUCTION BUSINESS DIGEST
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— Win Bigger, Build Better. Strategies to Escape Low-Value Projects & Build a Thriving Business. Our Newsletter Our Podcast Schedule Your Strategy

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Beyond the Bid

Podcast · Grant Füellenbach · Beyond the Bid is a podcast tailored for professionals in the construction and design-build sectors, offering strategies to move beyond low-margin bidding and achieve sustainable growth. Hosted by industry veterans with over a decade of experience, we provide the tools, resources, and support needed to attract more clients and thrive in a competitive market. Tune in for expert insights, proven strategies, and industry secrets to elevate your business beyond the bid and into lasting success.


GET STARTED
DON'T LET 'GOOD ENOUGH'
GROUND YOUR POTENTIAL
Most construction teams leave money on the table by using outdated business development approaches. It's time to fix that.
STREAMLINE YOUR SYSTEMS
WIN MORE PROJECTS
BOOST YOUR
PROFITS
SCALE WITH CONTROL

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GO-TO-MARKET (GTM)

MARKETING STRATEGY FROM DRAFTS TO DEALS. Just as every construction project needs a blueprint, your business needs a strategic plan to reach new clients. Our GTM strategy helps construction firms connect with decision-makers, win more bids, and build lasting client relationships. — Schedule a Con

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Problem-Centric Selling

Implementing the Gap Selling methodology can significantly enhance the effectiveness of construction sales teams by shifting the focus from merely promoting services to deeply understanding and addressing client-specific challenges. Here's how it brings value..

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