How It Works
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ABOUT US
A BETTER WAY TO BUILD
Business Coaching & Training for
Professional Builders & Contractors
Are you a professional builder, remodeler, or specialty contractor struggling to break through growth ceilings? Do you feel like you're constantly working in the business, lacking the time to work on it? Many contractors face challenges with inconsistent profit margins, inefficient business operations, and finding the right team members.
Our Builders Academy is the premier business coaching and training program designed specifically for construction business owners like you. We provide the builder resources, strategic planning frameworks, and proven systems you need to stop spinning your wheels and start scaling your business effectively. Move beyond just building projects to building a thriving, profitable company.
What You'll Master in the Academy
This comprehensive program for builders covers the essential pillars of running a successful trade business:
Financial Clarity
Gain complete visibility into your business numbers and develop strategies to improve overall profitability
Job Costing Systems
Implement accurate job costing methodologies that prevent budget overruns and maximize project margins
Cash Flow Management
Master techniques to maintain healthy cash flow, even during seasonal fluctuations and growth phases
OUR CLIENTS
Who We Serve
Systemize your business for growth through prebuilt processes, best in class sales frameworks, and a community of high-performing peers.
Program Details:
Our Builders Academy combines:
In-Depth Training Modules
Covering financials, sales, marketing, operations, team building, and strategic planning.
Expert Business Coaching
Personalized guidance and accountability from experienced biz coaches who understand the trades.
Valuable Builder Resources
Access templates, checklists (like contractor checklists), and tools, including business plan templates.
Supportive Community
Connect with a network of like-minded professional builders and contractors.

THE FRAMEWORK

Purpose-Built for Builders The Strategic Roadmap to Predictable Profits. Stop chasing unpredictable results. Our proven framework guides you step-by-step from operational chaos to scalable success. ​Assess​ Diagnose your business with our Growth Assessment to pinpoint key opportunities. Together, we forge your custom strategic roadmap for profitable growth. SET THE FOUNDATION BUILD In our intensive 6-week MAP, we implement systems hands-on – from leadflow to project completion – tackling your biggest challenges for immediate growth. BUILD YOUR MAP SCALE Refine and automate your systems for peak efficiency and predictable growth. Scale your business confidently while reclaiming your valuable time.

Ready to Build a Better Business?
Stop letting operational challenges limit your potential. Join the Builders Academy and gain the knowledge, business coaching, and systems to transform your contracting business.
Knowledge
Master essential business principles specifically for builders
Business Coaching
Get personalized guidance from experienced industry experts
Systems
Implement proven frameworks to scale your contracting business
WHAT SETS US APART
OUR ADVANTAGE.
We're a team of sales engineers, RevOps specialists, and GTM experts who help construction businesses win more high-value projects and build predictable growth. We understand the unique challenges you face, from finding qualified leads to managing complex sales processes. Drawing from our 15+ years of expertise in business development and sales, we've become the trusted partner that leading builders and remodelers rely on. We build systems that amplify your strengths and adapt to your specific needs—not the other way around. We provide the customized marketing strategies, sales engines, and team trainings to help you win more high-value projects and achieve sustainable growth.
Our Mission
Our mission at GO First is to empower remodelers, renovation companies, and design-build firms to transform their business landscapes. We achieve this by developing and implementing marketing strategies, optimizing CRM systems to enhance sales processes, and providing comprehensive team training to maximize effectiveness. This proactive, forward-thinking approach positions our clients as pioneers in their fields, enabling them to capture high-value projects and achieve predictable growth.
GO First is a ​​partner that builders rely on to craft systems that work for their business, not the other way around.
We bring together our deep industry knowledge and modern methods to help you set up steady sales processes, boost the number of deals you close, and achieve lasting success.
With more than a decade of experience in designing sales operations and revenue growth for the trades, Grant Fuellenbach combines his expertise as a sales engineer, operator, and consultant to transform businesses in both the AEC and drone industries.
WHY WE DO WHAT WE DO
You Build Amazing Spaces.
We Build Your Sales Success.
At GO First, we understand your passion is creating exceptional spaces, not chasing leads or managing complicated marketing software. That's where we come in. We're your partners in growth, providing the strategic marketing, custom-built sales systems, and expert training to:
  • Fill your pipeline with high-value projects.
  • Optimize your CRM and shorten your sales cycle.
  • Establish your firm as the premier choice in your market.
INSIDER INSIGHTS
YOUR WEEKLY BUILD/DESIGN DIGEST
Stay ahead of industry trends with our curated insights, expert interviews, and actionable strategies delivered straight to your inbox.

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Blog

— Win Bigger, Build Better. Strategies to Escape Low-Value Projects & Build a Thriving Business. Our Newsletter Our Podcast Schedule Your Strategy

Spotify

Beyond the Bid

Podcast · Grant Füellenbach · Beyond the Bid is a podcast tailored for professionals in the construction and design-build sectors, offering strategies to move beyond low-margin bidding and achieve sustainable growth. Hosted by industry veterans with over a decade of experience, we provide the tools, resources, and support needed to attract more clients and thrive in a competitive market. Tune in for expert insights, proven strategies, and industry secrets to elevate your business beyond the bid and into lasting success.

THE MAP
THE SIX SYSTEMS
EVERY BUILDER NEEDS
Go beyond theory. In six weeks, we install the AI-enhanced systems you need to run a predictable, profitable building business.
The 6-Week Mutual-Action-Plan (MAP™) is our intensive, hands-on implementation program where we roll up our sleeves alongside you. We don't just advise; we build. During the MAP™, we install and tailor the 6 Core Systems essential for eliminating chaos and driving scalable growth, strategically integrating practical AI tools to maximize efficiency:
GOAL SETTING & STRATEGY
  • Establish clear targets, track progress effectively, and make data-driven decisions for long-term success.
LEADFLOW & MARKETING
  • Attract consistent, high-quality leads and stop wasting marketing dollars – powered by AI for smarter targeting and qualification.
SALES & REVENUE OPERATIONS
Convert more leads into profitable projects with a predictable, structured sales process and AI-driven insights.
PROJECT MANAGEMENT
  • Ensure smooth project delivery, maintain margins, and improve communication from start to finish.
CLIENT SUCCESS & GROWTH
  • Create delighted clients who become repeat business and powerful referral sources.
HIRING & TEAM DEVELOPMENT
  • Build and empower a high-performing team aligned with your goals.
Upon completing the MAP™, you'll have a fully operational, systemized foundation built for predictability and profit.
Since 2021, GO First® has helped 312+ builders leverage AI and automation to create predictable sales pipelines and escape the feast-or-famine cycle.
Subscribe to the 'Beyond the Bid' newsletter for weekly tips on AI-driven sales strategies for builders:
Free Resources
10-Step Sales Process
Discover how the top 5% of building company owners get booked 6-12 months in advance
Remodeling Process PlaybookMaster client communication, streamline sales, build trust, win better projects.
300pt. QA Checklist
The Ultimate Guide to Consistent Quality.
Solving the Subcontractor Challenge
Practical solutions to effective strategies for vetting, and securing quality subcontractors
109 SOPs Every Team Needs
Free resource of example standard procedures
Visit the Blog
Process best practices and quick tips
Our Toolbox
Check out our favorite gear and software
DIG DEEPER
How to use Apollo.io
Online training for Apollo beginners
How to use HubSpot
Online training for HubSpot beginners
How to use Monday
Online training for Monday beginners
Frequently Asked Questions
Get answers to the questions builders and remodelers have about growing business.
Join Our Team
Make an impact on Team GO First
GO Firsts' Mission
About our mission and why it matters
WORK WITH US
GO Firsts' MAP™
Our signature program to systemize small teams
The FrameWork
Stop chasing unpredictable results and scale from reactive to proactive sales.
Company Training
Private Virtual or On-Site Instructions by Grant at GO First
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